Stop Losing Players! The Post-Release Strategy Every Game Studio Needs
Most game studios halt their playtesting efforts once their game hits the market. Why would you...
Read how we helped Supercell reduce player churn on Clash of Clans in this research summary.
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Most game studios halt their playtesting efforts once their game hits the market. Why would you...
Our conference crew has been back in the office for a few weeks and, honestly, it sounded like they...
Perhaps nothing has been more hotly debated within the gaming community than the color yellow. From...
The game development industry has seen exponential growth over the last few years, and the pressure...
In the rapidly evolving world of game development, new technologies that can potentially...
In the bustling world of mobile gaming, prototypes reign as a critical element in the game...
The first time I sat down for a live playtest, I was petrified. I was unsure how to build rapport,...
Playtesting covers a range of very powerful methods for integrating player insight into your...
Start playtesting in real-time with your players with Live Playtesting
In this blog post What are Player Interviews The Benefits of Player Interviews Player Interviews:...
In this blog post What is a Longitudinal Playtest Running a Longitudinal Playtest 3 Tips to Help...